Web app
Simple Analytics
Simple Analytics is a privacy-first web analytics tool that measures visits without cookies or personal data. It is designed for analysts and teams who need a complete picture of traffic, including visits lost by consent-based tools like Google Analytics.
- Platform
- Web app
- Categories
- AI Analytics Assistant
- Indexed
- 2024-02-19
About Simple Analytics
What is Simple Analytics
Simple Analytics is a privacy-first web analytics tool that provides a cookieless alternative to Google Analytics. It is 100% GDPR compliant and does not use cookies, personal data, or visitor IDs. The tool is EU-hosted and has been in operation since 2018. It is trusted by over 39,600 users, including organizations like the Bank of England, Michelin, and GOV.UK.
Key features
Simple Analytics measures pageviews, events, referrers, and campaign parameters without identifying visitors. It derives country-level location without storing IP addresses. It does not use cookies, localStorage, or similar browser storage, and does not collect IP addresses, visitor IDs, or cross-site identifiers. The tool can be used alongside Google Analytics to provide a cookieless baseline, and it offers API and export options for integration with BI tools, data warehouses, and internal systems.
Use cases
Simple Analytics is used by analysts in agencies, enterprise teams, and white-label partners to recover visibility into traffic lost through consent banners, ad blockers, and privacy restrictions. It can be used as a cookieless layer behind existing reporting tools, allowing teams to compare observed traffic with GA4 data in Looker Studio, Power BI, or internal dashboards. It also supports sending observed traffic data into data warehouses for further analysis.
Pricing
The page mentions that users can start for free and that custom plans are available. It also states that no sales call is required for setup. Specific pricing details are not provided on the page.
Questions
Simple Analytics FAQ
- What is Simple Analytics?
- Simple Analytics is an AI tool available as a web app in the AI Analytics Assistant category. Simple Analytics is a privacy-first web analytics tool that measures visits without cookies or personal data. It is designed for analysts and teams who need a complete picture of traffic, including visits lost by consent-based tools like Google Analytics.
- What is Simple Analytics used for?
- Simple Analytics is filed under AI Analytics Assistant in the AITOOLIST index. Simple Analytics is a privacy-first web analytics tool that measures visits without cookies or personal data. It is designed for analysts and teams who need a complete picture of traffic, including visits lost by consent-based tools like Google Analytics.
- Is Simple Analytics a web app, an extension or a native app?
- Simple Analytics is a web app.
Listed in the AITOOLIST index since 2024-02-19.