Web app
realeye.io
RealEye is an online research platform that uses webcam eye-tracking to study user attention on images, videos, and websites. It is designed for market researchers, UX designers, and academics who need remote eye-tracking data.
- Platform
- Web app
- Categories
- AI Analytics Assistant, Research Tool, AI Website Designer
- Indexed
- 2024-03-11
About realeye.io
What is RealEye
RealEye is a web-based eye-tracking platform that allows researchers to create studies, collect data from participants remotely, and analyze results in a browser. It uses standard webcams to track eye movements, eliminating the need for specialized hardware or in-person lab sessions. The platform is trusted by freelancers, small to large companies, students, and universities. It supports a range of stimuli, including images, videos, and live websites, and offers features such as heatmaps, fixation plots, and Areas of Interest (AOIs) analysis.
Key features
RealEye provides a comprehensive set of features for remote eye-tracking studies. Users can create studies with images, videos, or live websites as stimuli, and set triggers based on clicks or keystrokes. Data collection works with any webcam and can be done on smartphones, with multilanguage instructions. The platform integrates with external panels and survey tools, and offers participant recruitment through RealEye's own panelists. Analysis tools include individual and aggregated heatmaps, gaze replays, fixation plots, and AOI statistics. Raw and processed data can be exported for further analysis.
Use cases
RealEye is used for a variety of research purposes, including market research, user experience testing, and academic studies. It helps researchers evaluate the effectiveness of display formats, out-of-home (OOH) advertising, and website designs. The platform supports live online interviews with eye-tracking, making it suitable for qualitative and quantitative research. It is also used for usability testing, packaging design, and any study that requires understanding visual attention.
Pricing
RealEye offers a free trial with no credit card required. The platform provides paid plans, but specific pricing details are not mentioned on the page. For additional services, such as hiring RealEye panelists, the cost is $10 per participant, with results delivered within one business day. Custom feature requests and training are available depending on the license.
Questions
realeye.io FAQ
- What is realeye.io?
- realeye.io is an AI tool available as a web app in the AI Analytics Assistant, Research Tool, AI Website Designer categories. RealEye is an online research platform that uses webcam eye-tracking to study user attention on images, videos, and websites. It is designed for market researchers, UX designers, and academics who need remote eye-tracking data.
- What is realeye.io used for?
- realeye.io is filed under AI Analytics Assistant, Research Tool, AI Website Designer in the AITOOLIST index. RealEye is an online research platform that uses webcam eye-tracking to study user attention on images, videos, and websites. It is designed for market researchers, UX designers, and academics who need remote eye-tracking data.
- Is realeye.io a web app, an extension or a native app?
- realeye.io is a web app.
Listed in the AITOOLIST index since 2024-03-11.